HELP HER STAND OUT BUILD CONFIDENCE, & GET RECRUITED
A proven roadmap guided by a Division 1 college coach to turn skills, dreams, and effort into confidence, resilience, and real opportunities at the next level.
Book a Call TodayLet's Be Honest-this process can be overwhelming.
- She has the skill, but second-guesses herself in pressure moments.
- She has the talent, but struggles with consistency.
- She has the potential, but after hearing doubt from others, she now questions herself.
- She has a dream, but doesn’t know what to showcase, where, or when.
- And you want to help her—but you’re unsure, overwhelmed, and afraid she’s falling behind.
You are not alone. This is where most families get stuck.
Most families unknowingly work the process backwards.
They spend thousands on hitting lessons, pitching coaches, endless camps, and traveling to the biggest tournaments—hoping it all leads to recruiting. But here’s the truth:
👉 Without guidance, it’s like throwing money in the trash.
👉 Without a roadmap, all that investment doesn’t connect.
Coaches don’t just recruit skill—they recruit athletes who stand out under pressure, compete with confidence, and fit their program’s culture.
And about waiting? That’s the biggest mistake. Recruiting doesn’t run on your family’s timeline—it runs on the coaches’. There are four phases: Exposure, Evaluation, Comparison, and Offers. The earlier she enters that cycle, the better her chances. Waiting only delays opportunity.
The 360 Athlete Elite Competitor Program
The 360 Athlete Program aligns everything you’re already investing in—skills training, teams, tournaments—with the missing piece:
✅ Confidence and mental toughness
✅ Elite habits and leadership
✅ A recruiting roadmap tailored to her strengths
✅ Guidance directly from a Division 1 coach who knows what it takes
This isn’t another lesson! And it's certainly not a recruiting service!
This is the framework and guidance, from a Division 1 Coach, that makes all of those things work together to help HER accomplish HER Goal of playing at the next level.
I'm Coach Ashley Carter
Division 1 softball coach, certified mental performance coach, and mentor to athletes chasing their college dreams. For over 20 years, I’ve trained and developed athletes who didn’t just make it to college—they thrived once they got there.
I know what coaches look for. I know how decisions get made. And I know how to prepare your daughter to stand out in ways skill alone cannot.
Program Paths
HOW DO I KNOW IF THIS PROGRAM IS FOR MY DAUGHTER?
✅ She wants to play with unshakable confidence
✅ She wants to stand out and get recruited & not be overlooked
✅ She wants to stop guessing if she is doing this process "right or not"
✅ You all are tired of being overwhelmed and are ready for guidance
✅ You want to stop wasting money on scattered efforts and start moving forward with clarity
Then 'YES' this program is for HER.
IN THE 360 ATHLETE ELITE COMPETITOR PROGRAM SHE WILL HAVE
Start Today☑️ Have a social media presence that builds credibility/ consistency
☑️ Have a recruiting roadmap with the tools to execute the plan including a specific plan for schools/ camps to target
☑️ Elevate her current skills and habits into high level skills that college coaches recruit & trust
☑️ Become an unstoppable athlete w/an unstoppable mindset so she can play confidently now and at the next level
Why families trust the 360 Athlete Program
Ally H.
University of Washington Freshmen
Im naturally a quirky person. I am in the band, I love photography, but I also love working out. Coach Carter taught me that it was ok to be myself and that hard work and belief in myself would pay off regardless of my differences. She helped me with my overthinking and helped me come out of my shell. I now have the opportunity to stay local for college and play for one of the best schools in the country. Im forever grateful for her kindness, her authenticity, and her knowledge. I know that if I ever need anything that she is only a phone call or text away!
Jason & Deb Williams
Parents of Kyndal-Sacramento State Sophomore
Coach Ashley provided Kyndal with the mental tools to truly elevate her game. She taught her how to believe in herself, speak her mind, and take ownership of her performance. The transformation was incredible-Kyndal's confidence soared, and she became more intentional and resilient both on and off the field.
Maddy Bermudez
Cal Poly Sophomore
I'm from a small town, im smaller in stature, am more reserved and have always felt like my opportunities were limited. Coach Carter helped me recognize the things that I was good at, got me to believe in myself, and show up daily with confidence. Her ability to make the mental game digestible and relatable is what led me to to chase my dreams and find the school that valued the skill sets I just so happen to be really good at. I will be heading to college with the confidence, resilience, and habits that will carry me through the game and into life.
This isn’t just about softball, these are LIFE SKILLS.
When she changes the way she thinks from the inside out, she will be unstoppable not just on the softball field, but in all areas of her life.
What is that worth to you as a parent?
Confidence Guarantee
If after 30 days you don’t see your daughter growing in confidence and clarity about her recruiting journey, you can cancel—no questions asked.
It’s time to stop hoping and start leading her dream with intention.
👉 Enroll Today in the 360 Athlete Program
